中华人民共和国驻以色列国大使馆经济商务处

Economic and Commercial Office of the Embassy of the People's Republic of China in the State of Israel

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The 128th Canton Fair Held Opening Press Conference

The Press Conference for the opening of the 128th session of China Import and Export Fair was held in Canton Fair Complex in the morning of Oct 14. The 128th Canton Fair will be held online from October 15 to 24.

Mr. Xu Bing, spokesperson of the Canton Fair, introduced that the digital platform has been optimized to improve the quality of the Fair. With 16 categories of products displayed in 50 exhibition sections, about 60,000 booths and nearly 26,000 domestic and overseas exhibitors, the scale of this session is basically the same as that of the 127th Canton Fair. The following columns will be set up on the platform, including Exhibitors and Products, Global Business Matchmaking, VR Exhibition Hall, Exhibitors On Live, News and Events, Services and Support, Cross-border E-commerce Zone. We will integrate functions of online exhibiting, marketing and promotion, business matchmaking and online negotiation. As of October 13, exhibitors have uploaded over 2.35 million products online, 691,500 of them are new products. The 128th Canton Fair will not levy fees on enterprises and cross-border e-commerce platforms participating in the Fair.

Xu said that at the 128th Canton Fair, we’ve taken an innovative approach to invite buyers virtually and expand our “circle of friends”. Firstly, extend virtual invitations through various means. Secondly, carry out Promotion on Cloud activities in major markets. Thirdly, conduct virtual matchmaking activities in countries such as France, Ukraine, the United Arab Emirates, and Tanzania. Fourthly, hold virtual signing ceremonies to establish partnership with more business organizations. During the 128th Canton Fair, signing ceremonies with 5 business organizations, including the Minsk Branch of the Belarusian Chamber of Commerce and Industry and Chamber of Commerce and Industry of the Tajikistan Republic, will be held online, an attempt to further expand global marketing network.

Xu said that we will further improve virtual services for exhibitors and buyers. The official website has opened a portal for IPR protection and trade dispute settlement. An online-offline merged model to handle complaints will be applied to ensure IPR protection. More services will be available at the website such as product design and trade supporting facilities, financial services, and customs, logistics, inspection, certification. Intelligent customer service will also be available to create a more convenient inquiry experience for every attendee. Precaution measures have also been taken to ensure the secure operation of the website.

Xu introduced that the 128th Canton Fair has prepared many “virtual events” meticulously. Firstly, hold the Virtual Opening Ceremony on Oct 15. Secondly, launch CF Awards review and set up an example for design and innovation to lead quality development of foreign trade. This year, 1966 products from 932 exhibitors have applied for the Awards, up by 27% and 35% respectively over last year. Thirdly, organize online and offline activities with the focus on dual circulation and domestic trade.Fourthly, stage series of product release.

Xu also answered questions on Canton Fair serving stable and quality development of foreign trade, optimization of the website, improving the sense of gain for companies, global promotion, building a new development pattern, contributing to poverty alleviation, etc.

37 domestic and international news agencies attended the press conference and covered the event, including Xinhua News Agency, CCTV, China National Radio, China Radio International, China News Service, Global Times, International Business Daily, Chinadaily, Nanfang Daily, GDTV, Yangcheng Evening News, Guangzhou Daily, China Business News, Dragon TV, Wenweipo, Takungpo, Hong Kong Commercial Newspapers, Macao Daily News, Macao Commercial Post, Nihon Keizei Shimbun, Japan Broadcasting Corporation.